Organisations and agencies purchase a licence to make the guide available to families and professionals in their local area.
The guide can be used independently by parents, carers, partners, family members or anyone caring for a baby or child under 2 years old.
It can also be used by professionals as part of tailored support packages where families are facing additional stressors such as:
- isolation
- mental health challenges
- financial pressures.
The guide has been used by:
- local authorities including early help teams, children’s services, public health
- NHS organisations including trusts, integrated care boards, maternity services
- family hubs and children’s centres
- specialist organisations supporting families
- charities and voluntary sector organisations working with parents and carers, babies and families
- family support and outreach services
- perinatal mental health services.
The guide can be professionally printed into book format or hosted online, allowing parents to access it in a way that suits them.